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Sheera Lateen Sweets in Jeddah, Saudi Arabia Achieves HACCP Certification from SGS

September 13, 2024

Sheera Lateen Sweets Company in Jeddah, Saudi Arabia, recently celebrated their HACCP certification from SGS. This milestone highlights Sheera Lateen's commitment to risk management, underscoring their dedication to maintaining food safety.

About Sheera Lateen Sweets

The journey of Sheera Lateen Sweets began in September 2018 through the merger of two market-leading companies, Sheera and Lateen, both renowned for delivering high-quality sweets, pastries, and chocolates. Founded in 2016 and 2015, respectively, these companies combined their expertise to create a brand dedicated to bringing joy and sweetness to their customers' cherished moments by producing the finest quality products and ensuring that every bite reflects the freshness and excellence their customers deserve.

Sheera Lateen Sweets in Jeddah Saudi Arabia Achieves HACCP Certification

Certification Scope

The HACCP certification covers the production of chocolate, cake, biscuits, pastries, and Arabic sweets such as Baklawa and Mamool. This certification affirms the company has implemented controls, ensuring that their products are safe.

The Significance of HACCP Certification for Sheera Lateen Company

HACCP (Hazard Analysis and Critical Control Points) is an internationally recognized systematic approach that defines the essential requirements for ensuring food safety throughout the manufacturing process. This approach is a vital component of the CODEX General Principles of Food Hygiene and applies to the production of food, ingredients, and beverages. Built on seven core principles, HACCP focuses on identifying, evaluating, and controlling hazards that could compromise food safety.

For Sheera and Lateen Company, achieving HACCP certification offers several key benefits:

  • Competitive Advantage: Reassures customers and stakeholders of the company’s commitment to food safety, providing a competitive edge in the market.
  • Operational Efficiency: Streamlines processes, leading to more efficient operations.
  • Risk Management: Serves as a robust tool for minimizing food safety risks and ensuring compliance with regulatory standards.
SGS audit was instrumental in identifying process gaps and compliance issues, leading to better documentation and highlighting crucial employee training needs to ensure our continued success.

Suhail V P, Quality controller, Sheera Lateen Sweets Company

Suhail of Sheera Lateen Sweets
Sheera Lateen's HACCP certification demonstrates their dedication to food safety, laying the basement for further enhancement of the management system.

Waqas Ali, Business Manager, Business Assurance Division, SGS Saudi Arabia

Muhammad Waqas Ali

About SGS

We are SGS – the world’s leading testing, inspection and certification company. We are recognized as the global benchmark for sustainability, quality and integrity. Our 99,600 employees operate a network of 2,600 offices and laboratories around the world.

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