An Introduction to Oral Care Product Performance Testing

In this webinar, we will show you how you can verify product performance claims for oral care products. Plus, we will explore how performance testing works and which particular tests are required for specific claims.

Introduction / Background

The dental care market is booming as consumers learn more about the link between oral hygiene and overall health. Today, there is a whole world of cosmetic dental hygiene products, such as toothpaste, mouthwash, electric toothbrushes, interdental brushes and dental floss. These products promise a multitude of benefits, such as plaque reduction, teeth whitening and gum condition improvement, to name just a few.

In this webinar, we will show you how you can verify product performance claims. Plus, we will explore how performance testing works and which particular tests are required for specific claims.

Objective

This webinar examines potential claim support when it comes to oral care products. You will be introduced to a range of performance studies, which will help you to understand which options are the best for your product claims.

Agenda

• Specifications for the implementation of claim support, based on the example of the EU Cosmetics Regulation
• An exploration of the standard methods of claim verification
• Q&A

For more information, please contact:

Aurelia Resines
Global Head of Marketing
t: +41 22 739 91 11