Join our live webinar to learn about the change in the clothing trend from athleisure to wellness, functionality provided by these items of clothing, and how these functions are verified.

Starts

August 31, 2021
16:00

Ends

August 31, 2021
17:00

Location

Online

Background

Athleisure has been a trend for the past half a decade. Across the world, consumers have quickly accepted apparel such as shorts, yoga pants, tights, and sneakers in both casual and social occasions. With its roots in gyms and the outfits worn there, athleisure style provides comfortable, stylish and versatile clothing. Functionality, e.g. breathability, lightweight, comfort etc. has become the focus for these types of garments with more and more companies willing to invest in innovation and technology to develop these products further. Moreover, people are increasingly focusing on overall wellness in life, caring about a healthy lifestyle – more than just comfort. It’s expected, going forward, that apparel manufacturers will carry the concept of wellness within their product designs.

Objectives

This webinar will share the latest information on this apparel trend and introduce the testing methods available to prove the functional claims commonly seen in athleisure and wellness wear.

Agenda

The one hour webinar will cover:

  • Details of the clothing trend: from athleisure to wellness
  • Marketing claims
  • How the marketing claims are substantiated
  • Q&A

Who Should Attend

The webinar is aimed at quality assurance professionals responsible for product quality assurance focusing on physical and functional marketing claims.

Speaker

Mr. Andy Sheung, SGS Assistant Technical Service Manager has worked with SGS for over seven years, specializing in softlines physical and functional testing and PPE testing. He also handles buyer projects and supports softlines and PPE/medical device testing development.

Register Today

Session 1:
Tuesday, August 31, 2021 >
4:00 pm Asia/Hong Kong

Session 2:
Tuesday, August 31, 2021 >
10:00 am New York (US) / 3:00 pm London (UK) / 4:00 pm Paris (France)

Important – Companies in China should register here >

For further information, please contact:

Mary Lau
Global Marketing Manager
Connectivity & Products
t: +852 2204 8324
www.sgs.com/softlines