The trend for combining comfort and performance in clothing is reflected in athleisure, with apparel such as leggings, yoga pants and joggers, blending athletic and leisure use to offer everyday garments that can be worn for both exercise and leisure activities. For manufacturers, access to this lucrative market can be enhanced through rigorous testing to provide evidence of function and performance.
This complimentary webinar offers an overview of current market trends in wellbeing and protection clothing, exploring characteristics like moisture wicking, breathability and durability, and methods used to assess their performance and efficacy.
The need for products to stand out in a crowded market amid high consumer expectations means that proof of performance is more important than ever for building brand trust and loyalty. The webinar will also include a Q&A session to explore topics relevant to real-world business environments. SGS's portfolio of services provides benchmark testing and assessment services for all forms of active leisure and comfort wear.
This webinar is designed for technicians, designers, merchandisers and product compliance teams within the softlines industry.
Agenda
- Market trends in textiles for wellbeing and protection
- Thermal comfort and insulation
- Thermal insulation testing
- Thermal manikin testing
- Water repellency and weather protection
- Fabric-level assessment
- Garment-level assessment
- Ultraviolet (UV) protection performance
- Antimicrobial performance
- Q&A
This one-hour webinar takes place on July 23, 2026, with one session at 10:00 am CEST and a second at 4:30 pm CEST.